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Are loyalty programmes worth it? Should I have a reward earning credit card? Which rewards are the best? Are they worth it?

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  Loyalty programmes, are they worth it?  Specifically, are credit card loyalty programmes worth it.  Are mortgage loyalty programmes worth it? When looking at loyalty programmes it is important to consider a number of options. Is it costing you to be part of the programme? Are they are perk from you purchasing something you would normally purchase, or do you have to purchase something you wouldn't normally in order to get the reward? eg. lock into two years of power with us to get a free TV. Are they encouraging you to purchase goods you would not normally purchase.  eg. get 1000 airpoints if you book your trip to Los Angeles today. There are some that are truly wonderful perks, supermarket rewards cards (do not be encouraged to spend more than you normally would, just take the rewards you get for your normal spend) We have rewards cards at the chemist, once again that is great as most of us need to go there at some point, but do not spend more money just to get the...